Gina Boer

Giny Boer: Lead With Kindness

Giny Boer: Lead With Kindness

She leads more than 27,000 employees: the CEO of the fashion giant C&A – Giny Boer. Coming from Ikea, this top manager is tasked with navigating a 182-year-old company into a sustainable and prosperous entrepreneurial future. When we meet her for an interview at the Zurich branch, it quickly becomes evident: Giny is an exceptional leader.

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